The Impact of Office Design on Employee Wellbeing

Surroundings can have a major impact upon a person’s mental and physical wellbeing, with office and workspaces being no exception to this. Studies have shown that the average British employee will spend 34 hours of their week working, meaning much…

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Facebook Makes Another Run At News; HBO Max Could Include Ads

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Picking Up The Tab Facebook has long demurred that it’s a technology platform and not a publisher. But Friday marked a milestone: Facebook is going to pay publishers for content and it’s hiring journalists to curate top stories for a dedicated news tab on... Continue reading »

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8 Ways You Can Boost Sales at Trade Shows

If you are managing any type of business, you will definitely prefer to get a high margin of sales for the business to get ultimate profit. According to an authentic survey report, 83% of marketers have set their goal to…

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Marketers Are Going Straight To Exchanges For Ultimate Data Transparency

As marketers seek more transparency into their programmatic buys, they’re bypassing their demand-side platforms and going straight to exchanges and publishers to ask for log-level data about the bids they’ve won and lost. More than a dozen of the most hands-on, sophisticated marketers – including P&G, L’Oréal, T-Mobile and Bayer – are leading the charge.... Continue reading »

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CNN Tries Digital News Aggregator; The New Rules Of Sports Media

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Reclaiming The News CNN is launching a digital news aggregation service. The news company will pay other publishers to feature both subscription and ad-funded content on the still-unnamed service, called “NewsCo” internally, The Information reports. Like News Corp, which announced its Knewz aggregation platform... Continue reading »

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The IAB/IAB Tech Lab Publish A Compliance Framework For CCPA And Public Comments Are Open

The California Consumer Privacy Act wants to making opting out of data collection as easy as clicking a button. But for publishers, advertisers and ad tech companies, it’s not so simple. On Tuesday, the Interactive Advertising Bureau and the IAB Tech Lab released the first draft of a compliance framework to help companies handle the... Continue reading »

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Interview With Suyoung Park, a Culinary Expert Working in a Michelin Star Restaurant

American culture has a special affinity for hero worship in many different forms. Celebrities are an excellent example. We want to know everything about them, we love them for the parts they’ve played in our favorite shows and movies. But…

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20 Things You Should Never Say to A Graphic Designer (But Probably Do)

A graphic designer has become an important team member for most organizations. They bring the necessary artistic skills and creative thinking to ensure that businesses are competitive in the tough marketplace. The work can be challenging for most graphic designers…

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7 Reasons Why Web Design is Essential for Your Business

An appealing web design plays an important role in the failure or success of your website. People pay heed to catchy designed websites. It promotes your business and builds trust among clients because your services are not reliable without a…

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Safari Is Experimenting With An API That Could Limit Cookie Storage To Logged-In Users

WebKit, the open source browser engine that powers Apple’s Safari, is in the very early stages of testing an API that would give browser operators the ability to see whether users are logged in to a website or not. Steven Francolla, head of global publisher strategy at LiveRamp, recently came across a reference to the... Continue reading »

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6 Steps to Kickstart Your T-Shirt Selling Brand

You start out with the idea of beginning a t-shirt business, but you soon find out a lot more than you imagined is involved in achieving this goal. New brand designers need to realize that building a successful t-shirt business…

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90 Free Hipster Fonts for 2020

How do you define a hipster? A hipster is a person who stays updated with the latest trends; someone who is hip. Yet another definition for hipster means having a retro or a throwback vibe. Quite confusing, to be honest,…

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Safari Taketh Away (Again); Another Facebook Competitor Rises

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Welcome To The Jungle Safari introduced a new private browsing mode that disables the now-common tactic among news companies of blocking incognito traffic, which they do because readers use private browsing to avoid paywalls. “This will lead to a hard paywall for all readers... Continue reading »

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6 Tips on Using White Background in Modern Website Design

Designers love white backgrounds while clients think they’re empty spaces that should be filled. Using a white background seems one of the easiest ways to create minimalistic websites, though designers do not always know how to use it effectively. White…

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Things to Consider Before Getting a new Tattoo

What Is a Tattoo? The tattoo is a primitive art form. A symbol is a kind of body art that can be permanent as well as temporary. Here the person designs a particular design of the choice of the client,…

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Some Unsolicited Advice For Surviving The ‘Cookiepocolypse’

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Pete Spande, chief revenue officer and publisher at Insider Inc. The “death of cookies” may be second only to “year of mobile” as ad industry prediction fails. Both forecasts felt tired after too many false... Continue reading »

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7 Print Techniques to Make Your Business Cards Stand Out

We know a business needs to stand out from the crowd, and a business has to find ways of doing this. Each thing that sets a business apart has to make the company memorable, and it has to make sense,…

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The FTC’s Review Of COPPA Could Transform How Kids Content Is Monetized Online

Does behavioral advertising actually bring in significantly more revenue for publishers than contextual advertising? That question, hotly debated by privacy advocates, academics, publishers and advertisers, was a central theme at the Federal Trade Commission’s day-long workshop about the Children’s Online Privacy Protection Act held Monday in Washington, DC. The workshop explored whether it’s time to... Continue reading »

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Heads Up, App Publishers: DSPs Are Starting To Require App-Ads.Txt Files

After a slowish start, App.ads.txt adoption is surging, but there’s still an enormous longtail of apps that shrug their collective shoulders at the industry spec designed to cut down on app ad fraud. App-ads.txt is an IAB Tech Lab initiative that involves app publishers providing text files listing the ad networks and other sources that... Continue reading »

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Why Choose Plastic over Paper Business Cards for your Business?

Perhaps the most time-honored tradition in business networking is distributing business cards. Whether you’re passing them along to vendors, clients, subordinates, or even the media, you are likely to pass out many cards every year. For as long as they…

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Proven Ideas for Entrepreneurs to Be More Creative

One of the most distinct ways to stand out as a business is by being creative. This can be shown through your product packaging, ad copies, TV advertisements, company stationery design, logo design, and even in your website template design.…

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These Companies Have Big Complaints About Big Tech – And Regulators Are Listening

Companies large and small have griped for years that tech giants – Google, Facebook, Amazon and Apple – habitually engage in anticompetitive behavior. Regulators around the world are now paying attention. In some cases, companies proactively proffer their grievances, while in others, regulators solicit their feedback as evidence gathering in newly launched antitrust investigations. Here’s... Continue reading »

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Redesigning Your Website? Here Are 4 Critical Elements Your Web Design Agency Needs to Nail

If you have an existing business and need a website redesign or a new concept in mind that you need help designing a site around, you’ll want to work with a web design agency who can deliver on the fundamentals.…

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The Best Kept Tips for Writing Social Media Ad Copy that Sells in 2019

Social media has become one of the most powerful advertising tools. Businesses use it to reach new potential clients, re-targeting existing customers and stay connected with users at all time. There are numerous strategies, audiences and content that advertisers can…

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Why It’s Important to Focus on Ethical Jewelry

All of us love our luxury goods, whether it is a designer handbag, an expensive fragrance, or a super expensive piece of diamond jewelry. It is undeniable that the possession of anything expensive makes us feel happy about it. Moreover, there…

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5 Benefits of Online Sheet Metal Fabrication

Online sheet metal fabrication services are an easy and affordable way to source custom products for your business. Due to the flexible nature of the material, engineers frequently use sheet metal for everything from construction to electronics. Sheet metal fabrication…

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MediaMath Targets Supply Chain Transparency With SOURCE Framework

MediaMath launched on Wednesday a digital media-buying framework called SOURCE to give advertisers, publishers and every vendor in between visibility across the supply. MediaMath has assembled a roster of partners for the initiative that span the ecosystem. They include Havas Media and its own advertising customers, SSPs Rubicon Project and Telaria, news publishers such as... Continue reading »

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Find Excellence Help with Technical Assignment without Looking for Tutors with AssignCode.com

If we honestly think about our studies, we will acknowledge that all of us sometimes have no desire or skill to accomplish certain academic tasks. Oftentimes it is life and family circumstances that make us feel exhausted and squeezed out…

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How to Use Social Media to Promote Your Business

When social media first appeared in the early 2000s, it was a new and fun way for people to communicate with each other. However, as time went by, the popularity of social media grew. People noticed it had more potential…

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