“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written by Rachel Parkin, executive vice president of strategy and sales at CafeMedia. I’m doing a lot of prepping lately. With increased demand and stressed supply chains, I’m ordering staples further in advance and stockpiling. We... Continue reading »
The post How Publishers And Advertisers Can Work Together To Prepare For The Cookieless Future appeared first on AdExchanger.
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