The list of failed DSPs is getting long: Sizmek. IgnitionOne. Eyeview. AudienceScience. Each DSP left unpaid invoices to suppliers when they went bankrupt or closed, forcing exchanges to eat the losses or claw back money they already gave to publishers. Now exchanges are getting tough about getting paid. Nearly one year post-Sizmek, BidSwitch, TripleLift, PubMatic, OpenX,... Continue reading »
The post As DSPs Go Under, Exchanges Get Tough About Getting Paid appeared first on AdExchanger.
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