Tuesday, April 14, 2020

Publisher CPMs Are Down – But Not Everyone’s Equally Affected

  Although the coronavirus pandemic has caused CPMs to plummet, the news isn’t all bad for publishers. How sites have been affected by the coronavirus’s economic impact vary, depending on the type of content they produce and the type of advertisers they attract. Freestar handles the advertising for 300 publishers – from sports (Barstool Sports)... Continue reading »

The post Publisher CPMs Are Down – But Not Everyone’s Equally Affected appeared first on AdExchanger.



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