Wednesday, September 18, 2019

News App SmartNews Eschews Subscriptions For Good Old Advertising

When Japan-based SmartNews raised its most recent funding round – $28 million in August – the company’s valuation hit $1.1 billion. It’s an eye-popping appraisal for a news discovery app. There aren’t many ad-supported unicorns galloping around the digital news biz these days. SmartNews has raised just over $116 million since 2013. The app, founded in Tokyo... Continue reading »

The post News App SmartNews Eschews Subscriptions For Good Old Advertising appeared first on AdExchanger.



from AdExchanger https://ift.tt/30aCc3u
via IFTTT

No comments:

Post a Comment