Wednesday, September 18, 2019

Inside Freestar, The Fast-Growing Company Header Bidding Built

After Freestar landed atop Inc.’s 2019 list of “Most Successful Companies in America,” co-founder Chris Stark pointed to header bidding as the reason the 45-person company’s growth exploded 36,680% over three years. Freestar solves for the complexity programmatic and header bidding created for publishers. In recent years, publishers managed bids through AdSense, then waterfalls, then... Continue reading »

The post Inside Freestar, The Fast-Growing Company Header Bidding Built appeared first on AdExchanger.



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