Wednesday, July 17, 2019

Ad Ops Manager Turned Ad Tech Founder Solves Viewability For Publishers

Optimera increases site viewability solely from a publisher’s point of view. The tech optimizes campaigns toward the most viewable placements in real time – key in an era where buyers demand highly viewable ads, but publishers lack the technology to meet these demands in a way that’s sustainable for their businesses. “The market has failed... Continue reading »

The post Ad Ops Manager Turned Ad Tech Founder Solves Viewability For Publishers appeared first on AdExchanger.



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