Facebook is bringing playable ads, an interactive format that lets users demo a mini version of an app before downloading it, to Audience Network starting Wednesday. It’s available within rewarded video and interstitial placements. In the coming weeks, Facebook is also planning to expand access to its rewarded video unit to all publishers across the... Continue reading »
The post Facebook Woos Game Developers To Audience Network With Playables And Rewarded Video appeared first on AdExchanger.
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