The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. It used to be that a top programmatic publisher simply did something using automation – usually using real-time bidding to sell its remnant inventory.... Continue reading »
The post The Big Story: What Makes A Top Programmatic Publisher? appeared first on AdExchanger.
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