Tuesday, February 6, 2018

Forced Redirect Ads Cost Publishers Money, But So Does Blocking Them

AdExchanger |

The current crop of forced mobile redirect ads tell users they’ve just won a $1,000 Amazon gift card or an Apple iPhoneX. People in ad tech have come to view them in the same way they see blizzards: They’re a hassle and unavoidable in certain climates, including programmatic advertising. “This comes up every year –... Continue reading »

The post Forced Redirect Ads Cost Publishers Money, But So Does Blocking Them appeared first on AdExchanger.



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