Friday, January 5, 2018

GDPR: A Shiny Sword In The Fight For Audiences

AdExchanger |

“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written by Alessandro De Zanche, an independent audience strategy consultant. A lot has already been said about how General Data Protection Regulation (GDPR) and ePrivacy offer an opportunity for publishers and advertisers to kickstart a new,... Continue reading »

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