AdExchanger |
Twitter is gunning to become publishers’ platform partner of choice, and it’s leveraging live video as a way to capture content – and dollars – currently flowing to the duopoly. This week, Bloomberg debuted its 24/7 global news network TicToc on Twitter after reaching nearly 8 million people during Bloomberg TV’s live stream of three... Continue reading »
The post Twitter Turns A Page In Live Video As Publishers Rethink Traditional TV Distribution appeared first on AdExchanger.
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