Thursday, December 14, 2017

Publishers Reduce SSP Partners; Facebook Monetizes WhatsApp

AdExchanger |

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. New Year’s Diet Vendor culling is real, at least on the sell side. And the advent of GDPR will likely shrink the vendor communiy even more [AdExchanger coverage]. But this year, publishers cut the number of supply-side platforms they work with by 20% on... Continue reading »

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