Wednesday, September 6, 2017

Intermarkets Prizes Programmatic Connections Alongside Direct Conversations

AdExchanger |

When it comes to anything new in the programmatic space, Intermarkets tends to be an early adopter. Header bidding? Check. Server-side header bidding? Check. Programmatic native? Check. Erik Requidan, VP of sales and programmatic strategy at Intermarkets, which represents right-leaning political publishers such as the Drudge Report, aims to balance all that new tech with... Continue reading »

The post Intermarkets Prizes Programmatic Connections Alongside Direct Conversations appeared first on AdExchanger.



from AdExchanger http://ift.tt/2eGfqqQ
via IFTTT

No comments:

Post a Comment