Friday, August 4, 2017

The Publisher’s New Role In Advertising

AdExchanger |

“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written by Jarrod Dicker, vice president of commercial product and innovation at The Washington Post. When balancing both proactive and reactive strategies, it’s a continuous battle for publishers to decide when to push and when to... Continue reading »

The post The Publisher’s New Role In Advertising appeared first on AdExchanger.



from AdExchanger http://ift.tt/2wqM4n9
via IFTTT

No comments:

Post a Comment