Friday, July 7, 2017

WPP Folded Possible Into Wunderman; Publishers Find Workarounds To Put Ads On Alexa

AdExchanger |

Here's today's AdExchanger.com news round-up... Want it by email? Sign up here. Summer Diet WPP folded digital agency Possible into direct marketing agency Wunderman in a continuation of its strategy to consolidate agency brands, Suzanne Vranica reports for The Wall Street Journal. Bringing Possible into Wunderman’s global network is part of a wider effort to break down... Continue reading »

The post WPP Folded Possible Into Wunderman; Publishers Find Workarounds To Put Ads On Alexa appeared first on AdExchanger.



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